Looking forward
Today, Whirlpool continues to improve life at home with revolutionary products such as its industry-first washer with a 2-in-1 Removable Agitator, end-to-end consumer experiences and emerging ecosystems for the home. […]
Today, Whirlpool continues to improve life at home with revolutionary products such as its industry-first washer with a 2-in-1 Removable Agitator, end-to-end consumer experiences and emerging ecosystems for the home. […]
A culture of continuous improvement creates value and drives productivity. In 2019, Whirlpool embedded the World Class Manufacturing methodology throughout its global operations. This empowered manufacturing employees at all levels […]
As technology advances and astronauts are able to spend longer periods of time working missions aboard space stations, Whirlpool continues to work with university and industry partners to create cold-storage […]
The Whirlpool way of doing things is different due to embedded innovation, a methodology with the aspiration that innovation should come from everywhere and everyone. By understanding consumer needs and […]
Marc Bitzer joined Whirlpool Europe in 1999 to help lead the Bauknecht brand and was named Whirlpool CEO in 2017. Despite the financial and social volatility that came along with […]
Jeff Fettig’s legacy is marked by his ability to balance strategic risk-taking with a practical approach to business. These qualities fostered a culture of accountability. Even amid a global recession […]
In 2006, after 70 years of fierce competition, Whirlpool purchased another iconic appliance brand—Maytag. The acquisition made Whirlpool the largest appliance maker in the world. The Maytag Company started as […]
In 2003, Whirlpool became the world’s first appliance manufacturer to set a greenhouse gas reduction target. Over the next two decades, it has fortified this commitment. In 2021, it committed […]