Making history with Maytag

In 2006, after 70 years of fierce competition, Whirlpool purchased another iconic appliance brand—Maytag. The acquisition made Whirlpool the largest appliance maker in the world. The Maytag Company started as a farm equipment manufacturer and later expanded into appliances. Originally a family business, Maytag shared much of Whirlpool Corp.’s historical culture and many of its roots and values.